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1 January, 1970

Getting Creative About Creativity


If the definition of creativity is “the use of imagination or original ideas” isn’t just about everything creative or a creative expression? Of course, it’s easy to look at movies, art, and fiction and deem it creative. But original thought and imagination isn’t restricted to televisions, books, and paintings and sculptures.  Which begs the question, is everything creative, or is nothing creative?

By looking at the structural uniformity of military life, it’s probable most people do not see it as involving creative. But what about battle strategies and techniques. To think neither involves original thought and imagination is unfathomable. Plus, some military strategies and techniques involve a lot of creativity. Ever heard of the Trojan Horse? Navy Seals also engage in fire fights during guerilla warfare missions, they have a rolling technique where the laterally move position while firing at the enemy to give the impression that there are more soldiers in their unit. Not only is it effective, but it is outright clever and unexpected, but when is the last time you heard someone refer to a military general as creative?

Another unexpected place for creativity to flourish is the fundamental-obsessed arena of professional sports. Often times athletes get pegged as being jocks and drones. Tools designed for one specific function. However, the best know to draw from outside sources and get creative with their craft. It’s what Kobe Bryant did to fix his jump shot. When you watch me shoot my fadeaway jumper, you’ll notice my leg is always extended. I had problems making that shot in the past. One day I’m watching the Discovery Channel and see a cheetah hunting. When the cheetah runs, its tail always gives it balance, even if it’s cutting a sharp angle. And that’s when I was like: My leg could be the tail, right?” said Bryant in an interview with Arianna Huffington in an interview published by the New York Times. Sure, that fadeaway wasn’t key during Bryant’s reign over the NBA spanning five championships but it’s indicative of the behavior and mentality that made him a champions. His occupation was far from the creative field, and like the military he incorporated it to improve.

In conclusion, creativity is everywhere; sometimes we just don’t call it that. Just know this, there  is no such thing as being uncreative. Sure, It comes more naturally to some than others. Like anything else though it’s a skill that can be learned and honed over time, Creativity can be anything. In fact, it is anything. So, get creative with creativity, use it in everything you do, and draw from unexpected places like five-time NBA champion Kobe Bryant.